| |
The job included creating artwork
for 52 cards, 2 Jokers, an information card and a retail box plus a 2-page
promotional flyer. Six jerseys were chosen by the client and my existing
airbrushed jersey artwork was composited into the digital layouts. Each of the
card faces were problematic to design: Mirroring the jersey images to satisfy
the requirement that the cards appear ‘upright’ when held would have
seriously reduced their size and impact. The size limitations were further
hindered on the Joker cards by the addition of bilingual text and historical
Team logo graphics. My solution was a compromise involving the generation of a
textured maple leaf on system to use as a vertically mirrored background. A
circular composition of the 6 jerseys formed the basis for the card back design
and the addition of the four suit patterns (hearts, clubs, diamonds &
spades), to the perimeter of the image completes the front of the box. |